Amiri Digital

Terms of use

Last updated November 6, 2026

1. Who we are and what these terms cover

Amiri Digital Agency (“ADA”, “we”, “us”) is the registered business name of Daniel Amiry, a sole proprietor in Newmarket, Ontario, Canada. Mailing address: 413-195 Deerfield Road, Newmarket, Ontario L3Y 0G4. Phone: 289-210-7888. Email: info@amiridigitalagency.co.

These terms apply to amiridigitalagency.com (the “Site”), its forms and the /book calendar, the chat assistant, the free call you can book, and the emails, texts and calls we exchange with you through the Site (together, the “Services”). By using the Services you agree to these terms and to our Privacy Policy at amiridigitalagency.com/privacy. If you do not agree, please do not use the Services.

These terms do not cover paid services. Paid work is governed by a separate client agreement, and if the two conflict, the client agreement wins.

The Services are meant for businesses and the people who act for them. You confirm that you are at least 18 and that you can act for the business you name. If you use the Site as a consumer, nothing in these terms limits rights you have under Ontario’s consumer protection law.

2. Using the Site

We give you a limited, revocable, non-exclusive licence to view the Site and use the Services so your business can evaluate ADA. Please give accurate information in forms and the chat. We may change, suspend or withdraw any part of the Site at any time without notice.

3. Information, not professional advice

Content on the Site (pages, examples, estimates and the chat assistant’s answers) is general information about marketing for plumbing and HVAC businesses. It is not legal, tax, accounting, engineering, licensing or trade advice, and it is not a promise of results. Marketing results depend on your market, your prices, your team and your follow-up. Any client results we publish are the real results of specific clients, shown with their written permission; your results will vary.

4. Free call

  • Booking a call through /book is free and places no obligation on you or on us.
  • We send a confirmation and reminders by email and, if you ticked the box or texted us, by text. These messages are about your booking, not marketing.
  • To reschedule or cancel, use the link in your confirmation, or text or email us at least 2 hours before the call. If you miss a call, you can book again.
  • We may decline or reschedule a call, for example if your business is outside the trades or areas we serve, and we will tell you.
  • Calls take place by phone or Google Meet and are recorded; we say so at the start (Privacy Policy, section 5).
  • Nothing said on a call is a contract. Paid work starts only when we both sign a client agreement.

5. Chat assistant and AI

  • The chat on the Site is an automated assistant that uses artificial intelligence. It is labelled as an AI assistant and it is not a person, although we review conversations and may step in.
  • The assistant can make mistakes, misunderstand you or give incomplete answers. Treat its answers as general information (section 3) and confirm anything important with Daniel.
  • Do not share passwords, payment details, health information or other sensitive information in the chat.
  • If you give the assistant your phone number or email, we may continue the conversation by text or email, under section 6.
  • Conversations are stored in our CRM and processed by HighLevel and OpenAI as described in the Privacy Policy, section 5.
  • The assistant may be unavailable at times. We may end or block conversations that are abusive, unlawful or automated, or that try to manipulate the assistant.

7. SMS and chat terms

Program. Amiri Digital Agency sends text messages from our Canadian number 289-210-7888 to people who opt in: (1) non-marketing texts about your inquiry and booked calls, such as confirmations, reminders, answers to your questions (including from our website chat assistant) and follow-ups; and (2) marketing texts with tips and offers for plumbing and HVAC businesses, only if you tick the separate marketing box.

Message frequency. Message frequency varies. Expect typically 1 to 4 messages around a booked call and no more than 4 marketing texts a month.

Cost. Message and data rates may apply for any messages sent to you from us and to us from you. If you have questions about your text or data plan, contact your wireless provider.

Cancel. You can cancel the SMS service at any time. Just text “STOP” to 289-210-7888. After you send “STOP”, we will send you one text to confirm that you have been unsubscribed, and then no further texts. To join again, sign up the way you did the first time or reply START. You can also unsubscribe by emailing info@amiridigitalagency.co.

Help. Reply HELP to any message for help, or contact us at info@amiridigitalagency.co or 289-210-7888.

Carriers. Carriers are not liable for delayed or undelivered messages.

Your number. Tell us if you change or give up your number so we do not text someone else.

Chat assistant. The chat on our Site is answered by an automated AI assistant, not a person. It can make mistakes, and we review conversations. If you give it your number or email, the conversation may continue by text or email under these terms. Do not share sensitive information in the chat.

Privacy. Your information is handled as described in our Privacy Policy at amiridigitalagency.com/privacy. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

8. Intellectual property

The Site and its content (text, design, logos, images, code and the chat assistant’s set-up) belong to ADA or its licensors and are protected by copyright and trademark law. You may view and print pages so your business can evaluate ADA. You may not copy, republish, scrape, sell or make derivative works from the Site without our written permission. Client names, logos and reviews appear with their permission. If you send us ideas or feedback, you agree we may use them without any obligation to you. “Amiri Digital Agency”, “Amiri Digital” and our logo are our trade names and marks; other marks belong to their owners.

9. Acceptable use

You agree not to:

  • use the Services for anything unlawful, or to send spam through our forms or chat;
  • submit false identities or someone else’s details, or book calls you do not intend to attend;
  • use bots, scrapers or automated tools on the Site or the chat, or submit forms automatically;
  • probe, interfere with or overload the Site, the forms or the chat, or try to reach other people’s data;
  • try to extract the chat assistant’s instructions, use it to produce harmful content, or impersonate ADA;
  • copy the Site or its content to build a competing service.

We may block access, cancel bookings and report conduct to the authorities where we think it is justified.

10. Other companies' sites and tools

The Site uses and links to tools and sites we do not control, such as Google Calendar and Meet, Google Business Profile, HighLevel and our clients’ websites. Their terms and privacy policies apply when you use them. A link is not an endorsement, and we are not responsible for their content or services.

11. Disclaimers

The Site, the free call and the chat assistant are free and are provided “as is” and “as available”. To the fullest extent the law allows, we make no warranties or conditions of any kind, express or implied, including about accuracy, completeness, fitness for a particular purpose, merchantability, non-infringement, availability or freedom from errors or viruses, and no warranty that the chat assistant’s answers are correct or that any marketing result will be achieved. Nothing in these terms excludes or limits any warranty, condition or liability that cannot be excluded or limited under the laws of Ontario or Canada.

12. Limitation of liability

To the fullest extent the law allows:

  • we are not liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, business or data, or harm to reputation, arising from your use of the Services or reliance on their content, however caused;
  • our total liability for all claims arising from the Services (the free Site, call and chat) is limited to the greater of CAD $100 and the amounts you paid us for the Services in the 12 months before the claim;
  • these limits do not apply to liability that cannot be limited by law, including liability for fraud or wilful misconduct.

Paid services are governed by the client agreement, which has its own liability terms.

13. Your responsibility to us

If your breach of section 8 or 9 leads a third party to bring a claim against ADA, you agree to cover the reasonable costs and damages that result.

14. Governing law and disputes

These terms are governed by the laws of Ontario and the federal laws of Canada that apply in Ontario. If a dispute arises, we both agree to try to resolve it by talking first. Otherwise, the courts of Ontario have exclusive jurisdiction, unless mandatory consumer protection laws where you live say otherwise.

15. Changes to these terms

We may update these terms. We post the new version here with its date, and for material changes we add a notice on the Site. Using the Services after the new effective date means you accept the updated terms.

16. General

If any part of these terms is unenforceable, the rest still applies. Not enforcing a term is not a waiver. You may not transfer your rights under these terms; we may transfer ours to a successor of our business. These terms and the Privacy Policy are the whole agreement between you and ADA about the free Services; the client agreement governs paid work and takes precedence where it applies. Sections 8, 11, 12, 13 and 14 continue to apply after you stop using the Services. These terms are in English.

17. Contact

Amiri Digital Agency · 413-195 Deerfield Road, Newmarket, Ontario L3Y 0G4 · 289-210-7888 · info@amiridigitalagency.co

Amiri Digital Agency is the registered business name of Daniel Amiry.